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We’ve Raised $2.7M to Reinvent Performance Management

Taito.ai team

We are excited to announce Taito.ai’s $2.7M seed round, led by Accel, with participation from Illusian’s angel investors. This funding enables us to bring our platform to more teams starting in 2025, helping companies shift their focus from yearly performance analysis to individuals growing and learning day-to-day. Join our wait list here.



There's a growing realization that traditional performance practices struggle to match the pace of modern work environments. Annual reviews, 360 feedback and 1-on-1s lack automation, leading to cumbersome, manual processes which drain time and energy from business delivery.

Taito.ai was founded based on our experiences at Smartly.io, where growth-minded people and extraordinary company culture faced the challenges of traditional performance management—disconnected reviews, low-quality feedback and tools added unnecessary complexity during periods of exceptional growth and didn’t help people to improve their performance in a meaningful way. When no solution existed, we considered building our own, laying the foundation for Taito.ai.

Coming from the marketing automation world we thought that there has to be a way to do this, especially with the rise of new AI technologies. Guided by people, AI can bring a new level of visibility into developing performance, reduce repetitive tasks, automate the things that can be automated and gather data easily from all feedback touchpoints, without ever compromising employee privacy and data security.

So, we built Taito.ai (named after the Finnish word for ‘skill’), the first all-in-one AI-powered platform for enabling growth and development in a way that feels natural, not forced.

Taito.ai provides individuals and teams with the solutions they need to improve performance. Our platform seamlessly gathers feedback from the right questions from the right people at the right time—directly on Slack or other familiar platforms —helping every employee and team lead grow their skills and perform better as an everyday practice. When teams embed feedback directly into daily workflows, employees and team leads can better understand and control their own performance, freeing everyone up to focus on what matters the most: actual growth and development.

In short, Taito.ai’s platform is one we wish we’d had at Smartly.io and we couldn’t be more excited to finally share the platform with others.



"Taito is re-inventing performance software with seamless integrations that adapt to how employees work, not the other way around. With a stunning interface and practical functionality, the platform empowers teams where traditional tools have failed."

Sonali De Rycker, Partner at Accel

Here’s what the platform can do for your team

Continuous, personal feedback for growth

Taito.ai automatically asks the right questions from the right people at the right time, optimizing both the quality and quantity of feedback for every employee. From onboarding to project milestones, our platform provides AI-driven insights and actionable recommendations to identify development areas and drive meaningful change.



1-1 Meeting copilot

We simplify 1-on-1s to boost impact. With Taito.ai, managers benefit from streamlined 1-on-1 agendas, seamlessly documented decisions, alongside automated, human-approved action plans. By removing manual processes, managers gain more time to spend on building great teams



Insights at all levels

Taito.ai provides everyone—from the team leads to the entire company—a clear picture of progress and performance, resulting in less time generating performance reports.



Seamless integration

Taito.ai integrates seamlessly with team collaboration tools like Google Calendar, Jira, and Slack, as well as existing HRIS platforms such as HiBobWorkday. Our promise is that employees never need to leave Slack to give or receive feedback or run their one-on-ones. By making feedback effortless, we’re fostering a culture of continuous improvement across teams of all sizes.



"It seems clear to me that traditional performance processes and tools are broken. I'm really excited to support Taito.ai fix them."

Niilo Säämänen, CTO at Wolt


We are excited to have partnered with Accel and Illusian to launch the Taito.ai platform for general availability during 2025. If you’re curious about Taito.ai or want to learn about the optimal performance enablement philosophy, join our waitlist now.